How Consumer Goods Companies such as L’Oreal and Unilever have Benefitted from Language Learning with Busuu

Busuu offers businesses language learning platforms to upskill employees in a variety of different languages that can focus on a business’s own industry and the terms, phrases, or jargon they use. Many leading global brands have sought our expertise to help them penetrate valuable new markets and modernise their company culture.

In a globalised world, consumer goods companies know how important it is for their staff training programs to include language learning. These courses not only help improve job satisfaction and engagement, they also give them the skills and knowledge they need to do well in a competitive business setting. This is the case with companies such as L’Oreal and Unilever:

Working with L’Oreal and Unilever

L'Oreal chose Busuu to help all of its employees learn languages over time. This was done to encourage inclusion, communication, and teamwork.

As a company with branches in 150 countries, employees need to interact and connect with people from all over the world. So much so, that their most requested development need was language training.

“The more proficient we become, the more efficient we become” says Francois Debois, the global director for learning excellence and innovation at L’Oreal.  

Busuu has taken part in L'Oreal's multicultural and diverse story and supported it. Offering them short, fun, flexible, and convenient courses to fit into their schedules and helping them engage employees in starting their development journey. These courses allowed learners to go at their own pace, making it easier and more fun for them. 

Busuu's courses, whether they are one-on-one live classes or group live classes, are designed to help people learn in small chunks that show improvement over time. Our programmes are helping L’Oreal employees to improve skills and deal with customers with clarity.

It is crucial to have effective communication in this increasingly mobile world. L’Oreal employees learned how to talk comfortably to consumers while using everyday terminology and popular phrases during training. 

For Unilever, with over 149,000 employees placed worldwide in about 400 branches, language upskilling, and diversity was fundamental. They wanted to bring in fresh talent for their company, keep that talent, and then support the growth of the existing staff members to increase net sales. They reached out to Busuu, and we provided them with a course tailored to the specific demands of their company. 

Busuu for consumer goods companies

Busuu is a crucial tool for consumer goods companies trying to grow, especially in foreign markets. It makes it simple to contact customers all over the world; building profitable connections where situations were fraught with miscommunication before. 

L’Oreal and Unilever got where they are by staying ahead of the curve- book a demo today to see how we can help your company do the same.

Image source - Busuu